Lou Taylor Makes Historic Move: Establishes All-Female C-Suite at Tri Star Sports & Entertainment Group
A first-of-its-kind leadership structure in business management and entertainment finance underscores Tri Star’s legacy of trust, innovation, equity and women-led excellence.
LOS ANGELES, Oct. 8, 2025 /PRNewswire/ — In an unprecedented move that reinforces both purpose and progress, Lou Taylor, CEO & Founder of Tri Star Sports & Entertainment Group, has appointed an all-female C-suite to lead the firm into its next era of growth.
The new executive team is comprised of Peggy Stephens (Chief Operating Officer), Heather Kinder (Chief of Staff) and Deedra Carroll (Chief Deputy Director), who collectively possess significant expertise in operational strategy, finance, and organizational leadership. The team forms one of the only all-female executive leadership teams in the financial and entertainment business management sectors, where women represent fewer than 20 percent of C-suite executives nationally.
“This is not an optics decision – it’s about excellence and equity,” said Lou Taylor, CEO and Founder. “Peggy, Heather and Deedra embody the values that Tri Star was built upon: integrity, precision and service. Equity has been long overdue in our field, and this team is proof of what’s possible when fairness and opportunity are prioritized.”
Tri Star continues to distinguish itself as a multi-family office by offering tailored solutions designed to meet the complex and evolving needs of its diverse clientele, which includes high-profile entertainers, entrepreneurs, and multi-generational families. The firm’s ongoing evolution reflects a commitment to staying ahead of industry trends while maintaining the personalized service and long-term relationships that have defined its success for over 30 years.
Following Lou Taylor’s vision, Peggy Stephens has been instrumental in optimizing operations, streamlining processes, and improving the client service experience in Tri Star’s offices in West Hollywood, CA and Nashville, TN. Led by Heather Kinder, Tri Star has made strides in strategic initiatives and internal cultural improvement, providing well-managed team development and client relations with compassion and care. Deedra Carroll, whose leadership across operations, systems, risk, and team empowerment ensures Tri Star’s infrastructure continues to evolve.
“Equity is not just a goal here, it’s a practice that shapes how we lead and serve,” said Heather Kinder, Chief of Staff. “Our leadership team reflects the values we live by – collaboration, integrity, and excellence. I could not be more proud to be one of the women leading an organization that is one of the most trusted firms in entertainment and finance.”
With this historic appointment, Tri Star Sports & Entertainment Group has not only solidified its operational core but also reaffirmed its commitment to being an industry leader in innovating and empowering the art of making intentional wealth.
About Tri Star Sports & Entertainment Group
Tri Star Sports & Entertainment Group is a premier multi-family office and business management firm representing leading artists, athletes, executives, and entrepreneurs. With offices in West Hollywood, CA and Nashville, TN, the firm offers comprehensive financial and strategic advisory services across the music, sports, entertainment, and media industries. Recognized by Billboard and Variety as one of the top firms in the industry, Tri Star is known for its holistic approach, guiding clients through wealth management, business strategy, touring infrastructure, and long-term legacy planning. For more information, please visit www.team-tristar.com.
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SOURCE Tri Star Sports & Entertainment Group
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